What key terminology or slang do you need to know in order to fit in with other long-boarders?
There was a little vocabulary learning to do haha! I remember the first term I was corrected on, I was watching some riders on hill, flying down the hill then skidding around a tight corner. I said the word skidding and was corrected by one rider that the proper term was “sliding” around the corner.
One of my favorite has to be “sesh”. “Hey, what are you guys doin’ tonight? Wanna go sesh?” Referring to a skate “session” of course. Can’t wait to through that into a boardroom discussion haha!!
Describe your first experience with long boarding.
I never was a very good skateboarder as a kid – at least what they passed off as skateboards back in the day, yet was convinced that this “long boarding” thing was doable. My first day on a long board was a half hour of familiarizing. I found an empty parking lot, looked around to make sure there were no witnesses and pushed myself slowly and very carefully in one direction, then back. About a half an hour later that was pretty easy. Day 2. I went back to that parking lot, there were 4 kids there, Brandon, who I think was 12 at the time and a few of his friends. I asked them straight up, alright gentlemen, how do I ride this thing? In one hour with these fellas they graciously showed me how to push, how to jump off and run it out if I had to stop, how to turn, and rode down a hill. I recognized some similarity to snowboarding and it progressed pretty quick. I’ll never forget that day… hanging with a bunch of 12 year olds and having an absolute blast!
Was it easy to become accepted by the long boarding community?
Let me say this about the long boarding community in general. There was no becoming accepted BY them, we ALL already are. They are the most accepting of any demographic I’ve ever witnessed. Predominantly open and accepting, highly environmentally conscious, responsible, huge hearted, charitable, easy-going, no prejudice, self-confident, self-challenging, loyal, tight-knit… This is coming from a 40-er-something businessman that sees fewer of those genuine traits in my own demographic – my cohorts could certainly learn a thing or two about. And hey, I’m not alone in this, I’ve met plenty of other riders my age who’ve seen it and are completely blown away with this. Much of any negativity regarding the community is generated by the very few actual cases and events of the minority. Treat the individuals of the long boarding community with respect and be genuine. All it takes to be “in” is to have a board.
How did you come up with the name “Long for Life”?
I remember our very first conversation about a year ago when he brought this vision to me and said he wanted to call it Long For Life. When I asked him why, he told me why. He spoke of his passions and listed 3 or 4 connotations within that title that spoke of his whys and passions. Then I picked myself up off the floor.
Crossing Canada on long boards to raise money for children’s cancer initiatives is very admirable. What made you decide to take this on?
What is your biggest obstacle for this cross Canada Trek?
I would have said the logistics, fund raising, oh the training! Wait, probably the logistics. This involves some unbelievably intense planning seshes (see what I did right there?). Not knowing a lot of the variables plans are changing constantly. We don’t really let that get to us; we simply roll with it and trust the outcome – one of the biggest lessons learned from Brandon’s cancer. Not all pitfalls can be avoided, but they surely can be solved when they arise. They’re just walls…so knock ‘em down.
What are you and your son, Brandon, most excited for during this experience?
Oh wow there are so many levels, and so many rewards… To do something great for a cause, spread the message, create awareness, help the kids – all are amazing. That’s what makes this phenomenal. Having said that, the greatest personal victory is in the challenge! There is no better feeling than taking on a RIDICULOUSLY significant challenge and winning it. Something so huge that it seems surreal. Everything significant I’ve ever been part of was a huge win. It was when I played it small and safe that things seem to have not worked out. In life, in business, in play…same rules apply.
Ask yourself, “when was the last time you threw both fists high in the air and shouted YEEAAAHHHH! when nobody was around? If you haven’t felt that lately, when was the last time you pursued something to give you that feeling?” That’s a great way to find new passion, and purpose. Passion and purpose are a huge factor to beating cancer, too.
What would you like to say to the supporters of Coast to Coast Against Cancer Foundation?
There are so many great messages to share, so many great people involved with Coast To Coast from riders to the team, so many great things being accomplished, and doing it right – with integrity. I’d like to say, it’s fantastic to work with and support Coast To Coast initiatives. Looking forward to many great years and tears ahead!
Oh, and of course, like our Facebook and send us an encouraging message from time to time. We cannot do this alone! https://www.facebook.com/pages/Long-For-Life-Canada/
Sounds like the perfect night out with your girlfriends! Throw in thousands of dollars raised for charity and you’ve summed up the 2013 Ladies Out Laughing gala.
On Friday, May 10th, the Ladies Out Laughing put on an amazing night of fun in support of very deserving charities including our very own Coast to Coast Against Cancer Foundation with funding directed towards this year’s Tour For Kids Ontario.
Over $60,000 was raised by the lovely Ladies Out Laughing which will result in $20,000 going towards our 2013 Tour For Kids Ontario.
We are so honored to have this dedicated group of ladies raising funds for Tour For Kids!
Between the pink drinks, photo booth fun, enormous prize giveaways, top notch comedians and hotties from the Oakville Firefighters, you couldn’t ask for a better evening!
The team at Coast to Coast Against Cancer is advising all participants and donors that there have been two 3rd party outages impacting the ability of donors and registrants to make donations or register online to our family of events.
Last evening, donors and participants were only intermittently able to reach our donation and registration pages. This was occurring between approximately 3pm eastern to approximately 7:30 pm eastern. Our hosting service provider had an outage during this time. This impacted many charities worldwide.
This morning (eastern time zone), donors experienced difficulties in completing their online donations and were advised to contact their charitable office to confirm if donations in fact completed properly. This was an outage with the service provider that handles credit card transactions and is the intermediary between our system and the banks. This was another widespread outage of a couple hours again affecting many charities.
We are working to review all donations to verify the status of payments and we will follow up with impacted donors by Monday. Don’t hesitate to email us at firstname.lastname@example.org. We are experiencing a high volume of calls so email is the fastest route at this point.
The partners we work with are reputable and long-standing in the infrastructure and transaction servicing business. These outages quickly invoked a full critical response escalation within their respective organizations to ensure the systems were back up and running as quickly as possible.
As of 11 am eastern, all systems are functioning properly. We regret any issues this may have caused our donors and participants. Feel free to contact us with any additional questions.
The team at Coast to Coast Against Cancer
Coast to Coast Against Cancer Foundation is proud to introduce its newest 3rd party event, Long For Life! The team at Long For Life is working hard to produce an amazing event while raising funds for Coast to Coast Against Cancer Foundation and supporting children and teens living with and beyond cancer.
A little about the event:
Having confronted and survived cancer at age 2, battling a brain aneurism and stroke at age 15, Brandon is back to a cancer-free, healthy life thanks to the medical community, the positive support and love of family and friends, and mostly his own strength and desire.
Now at age 19, Brandon’s gratefulness for life and passion for longboarding started the vision for a cross-country longboard trek and “Cruise” and “Conquest” events to create community fund-raising programs. His story, his passion and strength is inspiring, though it will take the support of communities, longboarders, survivors and the incredible generosity of sponsors that will assure the success of Long For Life.
10 Cruises, 10 Conquests across Canada while riding 7000 kilometers from St. John’s to Vancouver. Long? Grueling? Tough? Sure. Compared to a beating cancer…? It is a privilege to challenge. For all who wish to enjoy a cruise, challenge a conquest, or challenge Canada, we’re here to support all of the kids battling today, or who will battle tomorrow. Long For Life is about all of us knowing – truly believing – that we are here to survive and thrive!
2013 sees the Children’s Hospitals, Cancer Camps and other initiatives as supported through the Coast To Coast Against Cancer Foundation being the beneficiaries of Long For Life’s huge vision.
To learn more about this event and to join Brandon on his conquest, or one of the 10 cruises, and support the Long For Life team, please visit: http://coasttocoastagainstcancer.org/longforlife
In addition to Long For Life, the outstanding team at Longboard 4 Kids will once again be hosting their 10km longboarding adventure and fundraiser on June 15th along Toronto’s Waterfront! Longboard 4 Kids will welcome the Long For Life team in Toronto as they share the streets and longboard across the city while making a meaningful difference in the lives of children and teens living with and beyond cancer!
To learn more about Long For Life, please visit:
To learn more about Longboard4Kids, please visit:
If you know a child or teen touched by childhood cancer and they want to share their story please contact us and we’ll add them to our Ambassador Program. Currently a Coast to Coast Ambassador? Please contact us to update your info and photo.
On Saturday January 26th, the Armenian Community Centre of Cambridge was overflowing with glitz, glamour and good cheer as the Work for a Cure team put on their annual Orange Carpet Gala Extravaganza!
The night was filled with fabulous food, touching speeches, top-notch entertainment, silent and live auction items, a fun photo booth and most importantly, the best company you could ask for!
The most exciting part of the evening was the announcement of their total funds raised in 2012….
Drum roll please! —over $120,000 raised for the charities they support. One of the beneficiaries is our very own Coast to Coast Against Cancer Foundation which will be receiving approx. $40,000!
We are so grateful for the work that this team of dedicated, spunky people do for their community and for children living with and beyond cancer.
A big thank you to Andrew, Rina and the rest of the Nelson family for their continued support!
For more information on Work for a Cure, please visit www.workforacure.org
Thank you, Work for a Cure!
The first Tour was in 2004 around Southern Ontario. Now, with three regional events on the calendar, there’s a ride close to your backyard. However, if you love a road trip, and who doesn’t enjoy checking out new terrain, why not venture to a distant Tour or sign up for the Triple Crown and experience all three epic journeys?
Mark your calendar and be ready to jump on board. It’s a fresh new year for Tour for Kids and it wouldn’t be the same without you there to make it exceptional. Dust off your bike and start training for the best Tour for Kids yet!